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Intech Mixed Reality Experience

INTECH

We developed a Mixed Reality experience that allows users to explore four INTECH products in an immersive and interactive way. The experience begins in an augmented reality environment, where the products float around the participant. When selected, the user is transported to a specialized virtual setting, with the product in 3D, its main benefits, and an integrated explanatory video. Navigation is intuitive, guided by visual instructions, special effects, and an interface designed to surprise and educate.

Customer request :

INTECH was looking for an eye-catching, modern, and easy-to-use XR experience that would allow it to showcase its product portfolio in an educational and impactful way. The goal was for each visitor to be able to select products, see their benefits, manipulate interactive elements, and understand how they work in a virtual mining environment. In addition, the brand wanted to complement the activation with a PHYGITAL experience using NFC/QR to capture data, conduct a brief quiz, and facilitate the scheduling of business meetings.

Result:

We created an immersive experience that combines Mixed Reality, gesture interaction, visual storytelling, and FX effects to present INTECH’s portfolio in a memorable way. Each product comes to life in 3D, reinforced by key messages, virtual scenes, and dynamics that turn the user into an “INTECH expert.” The experience not only educates but also drives commercial conversion by integrating with PHYGITAL tools that allow you to capture leads, share contacts, and schedule meetings. An XR ecosystem designed to attract, teach, and generate business opportunities.

Juan
Working with Marco was a super enriching and effective experience. We carried out a virtual project with our main clients, working against the clock and under a lot of pressure. Not only highlight the result achieved but mainly the professionalism, follow up and commitment throughout the process on the part of Marco and his team.
Juan Couto
Kimberly Clark
Alan
In Ferreyros we have worked several projects with IMX, with Marco at the head. They have been able to bring to reality very disruptive and complex ideas, such as implementing a 3D Museum in a mining fair, building the physical version of our chatbot Fer, which has become a celebrity within the company, implementing Virtual Reality and Augmented Reality experiences, etc. At all times Marco and his team have shown great professionalism, knowledge and execution in their projects. In recent years they have become our strategic partner of CX and Marketing based on high technology. I recommend Marco and IMX for any project that involves merging Marketing with Technology and Innovation.
Alan Sablich
Ferreyros
Coco
Marco is the accelerator of ideas that every creative needs. Ahead, proactive and always in search of going further. A great innovative partner.
Coco Luyo
Moroe
Francisco
I had the opportunity to see the work of the team led by Marco, some services for the Company where I work, I can say that they showed experience, ability to adapt, dynamism and above all a team of professionals behind as support to achieve the final product to satisfaction!
Francisco Alvarado Manrique
Petroperú​
Fátima
I worked with Marco for Kimberly Clark's Huggies project, he brought us a super attractive digital proposal, differentiating himself from many BTL alternatives that we were used to seeing in traditional channel, it was a game through tablets for wet handkerchigs that hit a lot, was ahead of the time. It was a very good experience to work with Marco as a supplier, super deal and with initiative in giving good proposals.
Fátima Burneo Palacios
Kimberly Clark
Carlos
I worked several projects with Marco's team, I can tell you that they are super professional and always willing to give 101% to develop the projects and that our team is satisfied. Greetings.
Carlo Prado
Petroperú

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  • 11115 Essex Ridge Ct, Orlando, Florida 32837

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