We designed a museum experience, where we recreated the interior of an underground mine, exhibiting in an immersive and interactive way the products embedded in the walls, decorated with screens that showed the use of each product, and sounds that simulated mining drilling with GME tools.
PHYGITAL NFC technology integrated to the client’s CRM was used, so that visitors take digital information of each product as well as the contact details of the commercial area.
They needed an innovative way to present their products at mining trade shows. Recreating a space that simulates the use of their tools inside a mine.
Improved product awareness.
Increased lead generation.
Closing of sales.
High flow and increased visitor interaction.
Integration of technology to associate with the brand.












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IMX BRAND XPERIENCE
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